How do know if the colleges you are considering going to are the right fit for you? Do you believe everything they say or would you believe someone who's been there, done that, got the t-shirt? 2018 saw the launch of National College of Ireland's new campaign based around the core creative concept of "Living Proof". Successful past students prove to the viewers that they are in fact living proof that going to NCI works. Real people, telling real stories.